What to Sell on Shopify? 90+ Win Products According to Shopify

Looking for winning products to sell on Shopify? This guide offers over 90 trending products that are currently in demand. From tech gadgets and eco-friendly items to fitness gear and skincare, these product ideas can help boost your Shopify store’s success.

Ready to discover the next big product for your online business? Dive into Shopify's curated list of top-selling products!

What to Sell on Shopify: Best Products Ideas For You To Try

1. Vitamins and supplements

Vitamins and supplements are a thriving niche on Shopify due to the growing focus on health and wellness. 

Products like multivitamins, immune-boosting supplements, probiotics, and specialty items (e.g., sleep aids or workout supplements) are among Shopify's best-selling products. Consumers are increasingly looking for natural, organic, or vegan options. 

To succeed in this niche, it's crucial to highlight product benefits, quality, and transparency, and to comply with regulations regarding health claims. This niche is ideal for subscription models, given the recurring need for supplements. 

Here are a few product ideas:

• Multivitamins: Daily multivitamins for men, women, and children.
• Probiotics: Digestive support supplements, focusing on gut health.
• Omega-3 Fish Oil: Essential fatty acids for heart and brain health.
• Melatonin: Natural sleep aid supplements in gummy or pill form.
• Magnesium Spray: Topical magnesium for muscle relaxation and better sleep.

2. Skincare

The skincare industry continues to grow as consumers become more conscious of maintaining healthy, glowing skin. Popular trends include natural, organic, and cruelty-free products, with customers prioritizing ingredients and sustainability. 

Skincare brands on Shopify can offer solutions for specific concerns like acne, aging, and dryness. Personalized skincare routines and unique product formulations stand out in the market.

These products will likely get you profits:

• Hydrating Moisturizers (with hyaluronic acid)
• Vitamin C Serums
• Exfoliating Scrubs
• Anti-aging Eye Creams
• SPF Sunscreen (natural, mineral-based)

3. Makeup

The makeup industry is vibrant and continuously evolving, with a growing demand for clean, cruelty-free, and sustainable products. Consumers are seeking items that not only enhance beauty but are also safe and gentle on the skin. Offering makeup products that focus on specific skin tones, preferences (matte vs. dewy finishes), or vegan ingredients can help your Shopify store stand out.

Try to find high-quality products for this category.

• Liquid Foundations (for various skin tones)
• Matte Lipsticks
• Eyeshadow Palettes
• Highlighter and Contour Kits
• Vegan Makeup Brushes

4. Coats and jackets

Selling coats and jackets on Shopify can be highly profitable, especially during seasonal shifts or in regions with colder climates. Customers are looking for fashionable, functional, and durable outerwear, with a focus on sustainability and style. Offering various materials like wool, leather, and waterproof options ensures a broad appeal.

Consider adding these products to your Shopify store:

• Waterproof Rain Jackets
• Wool Peacoats
• Puffer Jackets (insulated for winter)
• Leather Biker Jackets
• Trench Coats

>>>> Read more: 9 Best Streetwear Shopify Themes for A Unique Fashion Store 2024

5. Bicycles

Bicycles have gained traction as eco-friendly transportation and fitness solutions. Whether for commuting, recreational riding, or outdoor sports, selling bicycles online can cater to a growing, environmentally-conscious market. Niche categories like electric bikes or folding bikes are particularly popular.

It’s best for you to choose one of these specific bike products and put all your focus on it:

• Electric Bikes (e-bikes for city commuting)
• Folding Bikes (compact and portable)
• Mountain Bikes (for off-road enthusiasts)
• Road Bikes (designed for speed on paved surfaces)
• Kids’ Bicycles (various sizes and designs)

6. Art and crafting materials

Selling art and crafting materials on Shopify appeals to both hobbyists and professional artists. This niche covers a wide range of creative needs, from beginners looking for basic supplies to experienced artists seeking specialized tools and materials.

Customers in this niche are very passionate so you need to build up a reputation for yourself with each sale:

• Acrylic and Watercolor Paints
• Brush Sets (for various mediums)
• DIY Craft Kits (for kids and adults)
• Sketchbooks and Canvases
• Knitting and Crochet Supplies (yarns, needles, hooks)

7. Drinkware

Drinkware is a versatile niche, popular among eco-conscious consumers and those looking for personalized or stylish options. Items like reusable bottles and tumblers are not only practical but also allow for customization, making them attractive to a wide range of customers.

Here are a few products for this niche:

• Reusable Water Bottles (stainless steel, glass)
• Insulated Tumblers (for hot and cold drinks)
• Mugs (customizable, ceramic, or travel mugs)
• Wine Glasses (including stemless and crystal options)
• Eco-Friendly Cups (bamboo or biodegradable materials)

8. Perfume and cologne

The fragrance industry is evolving as consumers move away from mass-market, gendered fragrances, favoring androgynous, premium, natural, and personalized scents. 

These products are currently in very high demand:

• Unisex and Androgynous Fragrances.
• Niche and Artisanal Perfumes.
• Customizable Fragrances.
• Natural and Eco-friendly Scents.
• Signature Scents for Businesses.

9. Wine

Wine remains a high-demand product, especially with growing consumer interest in premium, organic, and sustainable wine options.

Key product categories include:

• Organic Wines.
• Vegan Wines.
• Sustainable and Biodynamic Wines.
• Luxury and Vintage Wines.

10. Socks

Socks have become a versatile and popular niche product, appealing to a wide range of consumers. They’re not just basic clothing items anymore; they’ve evolved into fashion statements and specialty items.

Consumers are now looking for high-quality materials, unique designs, and socks that serve specific purposes, from athletic performance to eco-friendly materials.

• Athletic Performance Socks (moisture-wicking, cushioned)
• Compression Socks (for travel, health, or sports recovery)
• Sustainable Bamboo or Organic Cotton Socks
• Novelty and Fashion Socks (quirky patterns, bold colors)
• Thermal and Wool Socks (for cold weather or outdoor activities)

11. Bedsheets

Bedsheets are essential items in every household so this product always remains consistent. Bedsheets products are categorized by their material such as “linen” or “flannel.” Some of them are popular all year long while some are trending in certain seasons.

Here are some of the products you can sell:

• Organic Cotton Sheets (sustainable and eco-friendly)
• Egyptian Cotton Sheets (luxurious and high thread count)
• Linen Sheets (lightweight and breathable for summer)
• Microfiber Sheets (affordable and easy-care)
• Bamboo Sheets (antibacterial and moisture-wicking

12. Posters and artwork

Selling posters and artwork is a creative and profitable niche for an e-commerce store. Customers are seeking unique pieces to personalize their homes, offices, or as gifts. The demand is growing for custom designs, limited edition prints, and high-quality reproductions of classic artwork.

If you are great at drawing or designing, you should consider selling these products:

• Customizable Posters (names, dates, personal messages)
• Limited Edition Art Prints (exclusive artist collaborations)
• Movie Posters (classic and modern designs)
• Inspirational Quote Posters
• Abstract and Minimalist Art

13. Candles

Candles have become a popular niche in e-commerce, appealing to both gift buyers and home decor enthusiasts. Consumers are drawn to handmade, natural, and luxury candles, with particular interest in unique scents, eco-friendly materials, and aesthetically pleasing designs.

These products cater to various markets, from those seeking relaxation to gift buyers looking for personalized items.

• Soy Wax Candles (natural and eco-friendly)
• Scented Candles (custom fragrances like lavender, vanilla)
• Aromatherapy Candles (for relaxation and meditation)
• Personalized Candles (custom labels for gifting)
• Decorative Candles (unique shapes and artistic designs)

14. Bath and body

The bath and body niche is thriving, driven by consumers seeking self-care and wellness products. Items like natural soaps, scrubs, and lotions appeal to those looking for luxury, organic, or pampering experiences.

Products from this category include:

• Natural Soaps (shea butter, essential oils)
• Body Scrubs (sugar or salt-based exfoliants)
• Bath Bombs (various scents and skin benefits)
• Moisturizing Lotions (for different skin types)
• Body Oils (with natural ingredients like coconut or almond oil)

15. Cookware

Cookware is a highly profitable niche, especially as more people invest in home cooking and quality kitchen tools. Consumers are looking for durable, stylish, and functional items that enhance their cooking experience. This niche also caters to specific needs like eco-friendly or space-saving cookware.

Here are some popular cookware products:

• Non-stick Pans (ceramic, Teflon-free)
• Cast Iron Skillets (for durability and versatility)
• Stainless Steel Cookware Sets
• Copper Pots and Pans
• Eco-friendly Cooking Utensils (bamboo, silicone)

16. Nail care

Nail care is a growing niche, especially with the rise in at-home beauty routines and DIY manicures. Consumers are looking for products that enhance nail health and aesthetics, with an emphasis on natural, high-quality ingredients.

These are the hottest products for this niche:

• Nail Strengtheners (for weak, brittle nails)
• Cuticle Oils (natural oils for hydration)
• Gel Nail Kits (DIY gel polish sets with UV lights)
• Manicure and Pedicure Tools (nail files, buffers)
• Non-Toxic Nail Polishes (vegan, cruelty-free)

17. Underwear

Selling underwear online is a lucrative and evergreen niche. Consumers are always looking for high-quality, comfortable, and stylish options. The focus is often on material, fit, and sustainability, with demand for both basics and fashionable pieces.

Best-selling underwear items:

• Seamless Underwear (comfortable, invisible under clothes)
• Organic Cotton Underwear (eco-friendly and breathable)
• Lingerie Sets (delicate designs for fashion-forward consumers)
• Performance Underwear (for athletes, moisture-wicking fabrics)
• Shapewear (for body contouring and support)

18. Motor vehicle parts

Selling motor vehicle parts online is a profitable niche, especially for car enthusiasts, DIY mechanics, and repair shops. Consumers look for quality, reliability, and compatibility with specific vehicle models.

These products cater to both casual car owners and automotive professionals:

• Brake Pads and Rotors (for various car makes and models)
• Engine Components (filters, belts, spark plugs)
• Suspension Parts (shocks, struts, coil springs)
• Car Batteries (standard and performance batteries)
• Lighting and Headlights (LED and halogen bulbs)

19. Mobile phone accessories

Mobile phone accessories are an ever-growing niche, driven by the constant evolution of smartphones. Customers seek products that offer protection, style, and enhanced functionality for their devices.

These are the most popular mobile accessories:

• Phone Cases (custom designs, rugged, clear)
• Screen Protectors (tempered glass, privacy filters)
• Wireless Chargers (fast charging, compact designs)
• Pop Sockets and Grips (stylish and functional)
• Bluetooth Earbuds (for wireless connectivity)

20. Blankets

Blankets are a versatile and popular product niche, especially with the growing interest in comfort, home decor, and cozy living essentials. Offering various styles and materials can appeal to a wide customer base.

These products cater to both practical needs and aesthetic preferences:

• Weighted Blankets (for stress relief and better sleep)
• Fleece Blankets (soft and warm for casual use)
• Chunky Knit Blankets (stylish and decorative)
• Electric Heated Blankets (for warmth during cold seasons)
• Throw Blankets (decorative, available in various textures and patterns)

Wrapping Up

Now you know which are the most profitable products on Shopify, it’s time to open a Shopify store and start selling. 

If you still have any unanswered questions, you can contact our support team at NextSky and we will try our best to solve your problems.

>>>> Read more: 

• Is Shopify a good place to sell? Pros, Cons, and Considerations
• How To Sell On Shopify in 9 Simple Steps