How to Remove “Powered by Shopify” in 2 Minutes: Simple Steps
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The "Powered by Shopify" text is a default feature in the footer of stores using Shopify themes. While it conveys trust, many shop owners prefer to remove or customize it for a more professional appearance that highlights their brand identity. In this article, NextSky guides you through the process of removing "Powered by Shopify" to make your store stand out and captivate customers.
Why remove "Powered by Shopify" from your store?
Although harmless, there are compelling reasons to take control of this small yet significant part of your store:
- Strengthen brand identity: The footer is valuable real estate to reinforce your brand. Replacing Shopify's branding with your slogan, logo, or call-to-action (CTA) ensures every element reflects your unique identity.
- Enhance professionalism: A footer free of third-party branding can make your store appear more professional and independent, especially to customers unfamiliar with Shopify.
- Reduce distractions: The "Powered by Shopify" link may lead customers away from your site. Removing it keeps them engaged longer, increasing conversion potential.
- Improve aesthetics: In minimalist or highly customized designs, the default text can feel out of place. Removing or replacing it creates a cleaner, more cohesive look.
- Competitive edge: Displaying Shopify's branding might reveal your platform to competitors. Customizing the footer keeps your tech stack discreet, offering a strategic advantage.
How to remove "Powered by Shopify" from your Shopify store
Below are four methods to remove the "Powered by Shopify" text from your store's footer. Each is beginner-friendly, requires minimal technical skills, and works across all Shopify plans.
Method 1: Remove "Powered by Shopify" without code (easiest)
- Log in to your Shopify admin panel. Navigate to Online Store > Themes in the left-hand menu.

- Locate your active theme, click the three-dot menu (...), and select Edit default theme content > Edit languages.

- In the search bar at the top, type "powered" to filter fields containing "Powered by Shopify" for both the main store and password-protected pages.

- Click the Powered by Shopify and Powered by Shopify HTML fields, then press the spacebar to replace the default text with a blank space.
- Click "Save" in the top-right corner and refresh your store to confirm that the text has been removed.

Method 2: Remove "Powered by Shopify" by editing code (advanced)
This method allows you to remove the text or replace it with custom HTML fully.
- From your Shopify admin, go to Online Store > Themes, click the three-dot menu (...) on your active theme, and select Edit code.

- In the code editor, expand the Sections folder and open the footer.liquid file. (If your theme uses a different naming convention, search for "footer" in the file list.)

- Use Ctrl + F (Windows) or Command + F (Mac) to locate {{ powered_by_link }}, the Liquid tag generating the "Powered by Shopify" text and link.
- Delete all instances of {{ powered_by_link }} in the footer liquid file, being careful not to remove the surrounding code.

- If your store uses a password page, open the main password footer.liquid file in the Sections folder, locate {{ powered_by_link }}, and delete it to remove the text from the password page footer.
- Click Save, then preview your store to ensure the text is removed from both the main and password pages.

Method 3: Replace "Powered by Shopify" with custom text or links
Instead of removing it entirely, you can replace "Powered by Shopify" with your brand's messaging, such as a slogan, CTA, or link. This method blends elements of Methods 1 and 2 for maximum customization.
For the password page (no code):
- Follow Method 1 steps to access Edit default theme content and search for "powered."
- In the Powered by Shopify HTML field, enter custom HTML to replace the default text. For example: <a href="https://yourstore.com/about" target="_blank">Crafted with love by Your Brand</a>

- Click Save to apply changes.
For the main footer (code-based):
- Follow the Method 2 steps to access the footer.liquid file in the code editor.
- Locate {{ powered_by_link }} and replace it with custom HTML. For example:
- html
<a href="https://yourstore.com" target="_blank" rel="nofollow">Your Brand’s Slogan</a>
- Save the file and preview your store to confirm the new text displays correctly.
Method 4: Use the Shopify mobile app
If you manage your store via the Shopify app, you can remove the text.
- Log in to your Shopify account on the iOS or Android app. Tap the menu (bottom-right corner) > Online Store > Manage all themes.
- Tap the three-dot menu following your active theme, then select Edit default theme content.
- Search for "powered," tap the Powered by Shopify field, and replace the text with a blank space.
- Tap Save and check your store's appearance.
Note: The mobile app is less flexible for code edits or custom links, so use a computer for advanced customizations.
Do all Shopify stores display "Powered by Shopify"?
No. While newer themes often enable this text by default, Shopify, like many major platforms, uses the footer to boost brand recognition and affirm its credibility. It appears in new stores or after theme changes, signalling Shopify's reliability for e-commerce. Brands aiming for a distinct identity typically customize the footer during design for a cohesive, professional look.
What to include in your footer after removing "Powered by Shopify"
Once you remove or replace "Powered by Shopify," the footer becomes prime space to engage customers and drive conversions. Here are expert-recommended ideas to optimize this area:
- Call-to-action (CTA): Encourage interaction with phrases like "Sign up for news" or "Shop bestsellers." Example: "Join now for 10% off your first order" with a signup form.
- Slogan or unique selling proposition (USP): Highlight your USP to make your brand memorable, e.g., "Handcrafted with care" or "Live sustainably, simply."
- Trust signals: Display payment icons like Visa or PayPal, along with badges such as "Secure Checkout" or "Carbon Neutral," to build confidence and ease purchase hesitations.
- Navigation links: Include links to key pages, such as "About Us," "Return Policy," or "Contact."
- Social media icons: Display links to Instagram, TikTok, and other platforms to increase followers, ensuring they align with your brand's visual style for visual harmony.
- Copyright notice: Add a professional touch with a line like "© 2025 Your Brand Name. All rights reserved," accompanied by links to your privacy policy or terms of service for added trust.
- Policy highlights: Summarize key policies like "Free 30-day returns" or "Worldwide shipping" to address common customer concerns upfront.
Tips to optimize your Shopify footer
Beyond removing "Powered by Shopify," use these advanced strategies to transform your footer into a value-driven asset:
- A/B test CTAs: Experiment with CTAs like "Shop Now" or "Join Our Community" to identify the highest-performing option. Shopify Analytics can track and analyze the effectiveness of each variation.
- Add Schema Markup: Include structured data for footer links (such as social, policies, or informational pages) to boost SEO, helping search engines better understand your content organization.
- Optimize for mobile: Ensure the footer layout is clean, tap-friendly, and navigable on small screens, as most shopping now occurs on mobile devices.
- Localize for markets: For multi-region customers, utilize Shopify's multilingual and multi-region features to display tailored footer content, such as region-specific return policies.
Is the current Shopify theme fit my business?
Double check to see if the current Shopify theme you are using can complement your products. Here are a few questions you should ask yourself:
- What unique features do I want?
- Can the theme handle the amount of products I have?
- Does the theme allow me to customize it the way I need?
- Can the theme showcase my products beautifully to customers?
These are the most basic, vital things a Shopify theme needs to provide for a business. If your current theme cannot accommodate these factors for your store, you might consider changing to another theme. Here are a few suggestions:
Aglie
Price: $280

Glozin
Price: $89
Removing or replacing "Powered by Shopify" is a simple yet effective way to enhance your store's branding, professionalism, and overall customer experience. With NextSky's insights, you can unlock new opportunities to engage customers and boost conversions, creating a footer that genuinely reflects your brand's vision.
