Top 20 Shopify Home Decor Stores to Inspire Your Website

The home decor industry is thriving, enabling businesses to create stunning online stores that captivate design-savvy customers. If you're searching for unique furniture or decor pieces, this article, NextSky explores the top home decor Shopify stores, offering strategic insights and practical tips to build a successful business.

Top 20 shopify home decor stores in 2025

1. Lulu and Georgia

Lulu and Georgia is a premium Shopify home decor brand, celebrated for its refined blend of modern and classic styles. The store offers curated collections of furniture, rugs, lighting, and accessories, making it easy for homeowners to create luxurious, unique living spaces without needing to look elsewhere.

Key features:

• Crisp, lifestyle-inspired imagery helps customers visualize products in their homes.
• Smooth navigation with intuitive menus for quick and easy browsing.
• Personalized email marketing, offering a 10% discount on first orders, attracts new customers and fosters engagement through inspiring content.

Lessons:

• Invest in professional photography to showcase products and evoke emotions as if guided by a top designer.
• Optimize simple, effective navigation to boost conversions and encourage deeper exploration.

Read more: TOP 30+ Best Shopify Stores of a Year that You Shoudn't Miss

2. Burrow

Burrow is a Shopify furniture store specializing in modular, sustainable designs tailored for modern lifestyles. By addressing common pain points, such as complex assembly and difficult shipping, Burrow delivers high-quality furniture, helping customers transform their spaces into ideal, functional homes suited for today's busy pace.

Key features:

• FSC-certified sustainable materials reflect environmental commitment, appealing to eco-conscious shoppers.
• 3D preview tools and flexible financing options create an intuitive, engaging shopping experience.
• Authentic reviews and prestigious awards are prominently displayed, building trust and driving purchase decisions.

Lessons:

• Address real customer pain points, like easy assembly or customization, to make products indispensable.
• Combine aesthetics with practicality to create a visually appealing website that fully conveys brand value.

3. Revival Rugs

Revival Rugs is a leading Shopify home decor store, specializing in handmade rugs that blend classic heritage with modern trends, offering sustainable and artistic pieces. With a mission to make high-quality products accessible, Revival Rugs helps customers transform their floors into refined focal points, striking a balance between tradition and freshness in every living space.

Key features:

• Theme-based navigation with clear categories makes browsing feel like strolling through a showroom.
• A commitment to sustainability through artisanal processes and eco-friendly materials inspires responsible shopping.
• New customer perks, such as free shipping, flexible returns, and first-purchase discounts, can speed up buying decisions.

Lessons:

• Highlight core values like sustainability and craftsmanship to differentiate yourself and foster loyalty.
• Perks and supportive policies foster trust, turning first purchases into lasting brand relationships.

Read more: Top Shopify Electronics Stores Inspiring Your Business

4. HORNE

HORNE is a Shopify store that curates authentic, modern designs in furniture, lighting, and accessories, partnering with globally renowned brands to create spaces where style and function blend seamlessly. Focused on quality and craftsmanship, HORNE helps design enthusiasts elevate their homes into artistic, sophisticated havens.

Key features:

• Clear, logical navigation helps customers quickly find favourite products.
• Modern design, featuring vivid imagery from top brands such as Ferm Living and Gubi, celebrates the fusion of aesthetics and functionality.
• Strategically placed new-customer offers grab attention and prompt immediate purchases.

Lessons:

• Curating premium products from trusted sources attracts discerning customers and solidifies brand prestige.
• Smart incentives boost conversions while making customers feel valued, encouraging them to explore further. 

5. Parachute Home

Parachute Home is a leading Shopify brand for bedding, bath, and luxury decor made from eco-friendly materials, offering a perfect blend of minimalist design and exceptional comfort. The brand transforms everyday moments into luxurious experiences, helping customers strike a balance between beauty and genuine relaxation.

Key features:

• A minimalist, elegant design with clean layouts reflects the brand philosophy, evoking a high-end, spa-like feel.
• Detailed product descriptions accompanied by authentic reviews help build trust and simplify purchasing decisions.
• Customer-centric policies, such as free shipping and a 60-day return policy, ensure confidence and comfort.

Lessons:

• Transparent, detailed product descriptions build trust, turning customers into loyal buyers.
• Friendly policies reduce shopping barriers, enhancing satisfaction and sparking positive word of mouth.

Read more: Top 1000+ Most Impressive Interior Home Decor Business Names

6. Dormify

Dormify is a Shopify store specializing in trendy, functional, and colourful dorm decor for students, transforming small spaces into expressions of personality and comfort. Targeting young, vibrant customers, Dormify blends aesthetics and utility to help students create inspiring, budget-friendly personal spaces.

Key features:

• The Bed Visualizer tool enables users to customize and preview bedding, making the selection process a personalized and enjoyable experience.
• A vibrant interface featuring Pinterest-style room samples sparks inspiration and accelerates decision-making.
• A strong presence on Instagram and TikTok, combined with creative content, fosters a loyal community and amplifies brand reach.

Lessons:

• Focusing on a specific niche helps build a tight-knit community and a distinct brand identity.
• Interactive tools boost engagement, instill confidence, and create memorable shopping experiences.

7. Brooklinen

A Shopify pioneer, Brooklinen has redefined the high-quality bedding market with a direct-to-consumer (DTC) model. Committed to premium materials, the brand crafts refined bedding and home goods, transforming bedrooms into ideal retreats where customers can enjoy ultimate comfort and elevated style.

Key features:

• Straightforward navigation with logical categories, high-quality imagery, and detailed descriptions make exploration effortless.
• Time-limited promotions, bundle discounts, and free shipping create a sense of urgency, encouraging customers to add items to their carts.
• An active presence on Instagram and Pinterest nurtures a loyal community and drives organic brand growth.

Lessons:

• Well-crafted promotions boost sales, increase order value, and maximize profits while preserving brand value.
• Social media community-building creates emotional connections, encouraging repeat visits and natural advocacy.

8. Interior Define

A symbol of bespoke furniture, Interior Define offers over 150 fabrics and 25 collections, crafting a premium custom design experience that turns living spaces into unique, refined statements of their owners.

Key features:

• Drag-and-drop features and quick-view tags create an engaging browsing experience, encouraging creative exploration and discovery.
• Flexible customization of size, material, and style delivers truly unique products tailored to any space.
• Free 1:1 design consultations from experts ensure confidence and maximum satisfaction.

Lessons:

• Customization empowers customers to create one-of-a-kind products, fostering long-term loyalty.
• High-quality support services alleviate doubts, enhance satisfaction, and transform transactions into brand success stories.

Read more: How to Start a Profitable Furniture Flipping Business Today

9. MirrorMate

MirrorMate is a Shopify store specializing in easy-to-install custom mirror frames for bathrooms, transforming ordinary mirrors into stylish, personalized focal points. With over 65 styles, ranging from sleek modern to rustic barnwood, MirrorMate offers simple yet impactful DIY solutions that elevate personal spaces without high costs or complexity.

Key features:

• The "Build My Frame" tool guides users through a step-by-step process of measuring and customization, making complex tasks easy and enjoyable.
• Free samples for over 65 styles, from modern slim to rustic wood, ensure confident, error-free choices.
• Detailed installation videos and guides provide seamless customer support throughout.

Lessons:

• Offering product samples reduces returns, turning hesitation into enthusiastic, satisfied purchases.
• Specializing in a niche creates a strong brand identity, attracting precise audiences and dominating small markets.

10. SureFit

With a diverse collection of slipcovers, upholstery, and textiles in various styles and materials, SureFit offers simple solutions to protect, refresh, and transform home aesthetics. Without costly furniture replacements, customers can enjoy fresh, stylish, and inspiring spaces while retaining familiar comfort.

Key features:

• Precise categorization, combined with intuitive navigation and detailed descriptions, helps customers quickly find suitable products.
• High-quality lifestyle imagery sparks inspiration and helps visualize transformed spaces.
• Deep SEO optimization enhances visibility, attracting organic traffic without incurring significant ad spend.

Lessons:

• Optimized navigation and clear product descriptions streamline the shopping journey.
• Product page SEO drives organic traffic, turning searches into cost-effective loyal customer streams.

11. Wayfair

Wayfair is a giant in home decor on Shopify, offering an immense and diverse inventory of furniture, lighting, and kitchenware that caters to both budget-friendly and luxury needs. Its convenience and vast selection make Wayfair the go-to for turning houses into dream homes.

Key features:

• Innovative interface with clear categories, advanced filters, and personalized suggestions for fast browsing.
• Virtual visualization tools enable customers to preview products in real-world spaces, delivering vivid and reliable experiences.
• Community-driven "favourite products" sections build trust and spur purchasing decisions.

Lessons:

• Robust navigation with detailed filters enables quick, personalized shopping experiences.
• Community-based suggestions enhance credibility and drive purchases.

12. One Kings Lane

One Kings Lane is a premium Shopify store that curates vintage furniture, lighting, rugs, and decor, blending ready-to-ship items with custom design services to create a unique shopping experience. Focused on curated collections, it helps customers craft stylish, personalized spaces where every piece tells a story.

Key features:

• The "Shop the Edit" section suggests complementary products, making it easier to build a cohesive collection.
• The homepage highlights trends, new arrivals, and limited-time offers, sparking excitement for exploration.
• Free design consultations deliver personalized, creative collaboration experiences.

Lessons:

• Personalized consultations attract high-end customers, fostering a sense of value and boosting spending.
• Updated content and strategic offers convert prospects into loyal followers via email.

13. Ruggable

Ruggable is revolutionizing the Shopify rug market with machine-washable, modern designs that perfectly address mess concerns for busy families and pet owners. Blending practicality with refined aesthetics, Ruggable delivers durable, stylish solutions to keep floors fresh without sacrificing overall space beauty.

Key features:

• Machine-washable rug features position products as household heroes.
• A blog featuring tips, customer stories, and design ideas establishes the brand as a trusted source of decor inspiration.
• Partnerships with renowned designers and pop culture brands enable the creation of exclusive collections, thereby boosting appeal and global reach.

Lessons:

• Highlighting breakthrough product features dominates niche markets and makes the brand a top choice.
• High-quality content marketing builds authority, drives organic traffic, and turns customers into passionate advocates.

14. Castlery

Castlery is a standout Shopify furniture brand, offering minimalist, modern designs that provide timeless, comfortable pieces, ranging from sofas and dining tables to storage and accessories. Balancing function and beauty, Castlery crafts refined living spaces built to last.

Key features:

• AR tools and virtual studios enable customers to preview furniture, enhancing purchase confidence.
• High-quality lifestyle imagery, easy-to-navigate categories, and quick search functions foster emotional connections with products.
• Customer reviews and prominent Instagram content build trust, driving decisions based on real community experiences.

Lessons:

• Multichannel marketing, which utilizes email and social media, creates consistent touchpoints, expands reach, and fosters long-term customer relationships.
• Integrating reviews and user content boosts credibility, driving sustainable sales.

15. Fy!

Fy! is a vibrant Shopify platform for wall art and home goods, serving as an online marketplace that connects independent artists with a diverse array of prints, frames, and canvases. Focused on creativity and trends, Fy! helps young art lovers turn walls into inspiring personal galleries.

Key features:

• Clean design with intuitive filters ensures seamless product discovery across devices.
• Modern art-focused layouts appeal to millennials and Gen Z, making them ideal for dynamic living spaces.
• Limited-time offers, bestseller highlights, and social proof create a sense of urgency and trust, prompting quick action.

Lessons:

• Free shipping and easy returns remove barriers, boosting confidence and order completion rates.
• Mobile-optimized shopping effectively captures young, dynamic customers.

16. Eurus Concept

A chic Shopify home decor store, Eurus Concept shines with luxurious modern pieces, exceptionally soft bouclé-upholstered chairs and a diverse range of furniture and accessories. Focusing on accessible luxury, Eurus helps customers create captivating spaces where comfort meets sophistication in every detail.

Key features:

• Comprehensive collections from sofas to side tables, with customizable fabric and colour options, suit all decor styles.
• Premium customization allows customers to craft unique pieces perfectly tailored to their individual spaces.
• Secure international shipping with 30-day returns ensures a risk-free shopping experience.

Lessons:

• Transparent and simplified international shipping expands global markets and effortlessly attracts new customers.
• High-value incentives, such as discounts, effectively convert prospects into real sales.

17. Jenni Kayne

Inspired by nature, Jenni Kayne is a Shopify store offering furniture and home accessories that blend luxury with practical function. With refined neutral designs, the brand helps customers create elegant spaces that harmonize elements for timeless calm and style.

Key features:

• Neutral, elegant website design with soft tones creates a soothing, seamless browsing experience.
• Intuitive navigation with clear call-to-action buttons guides customers from discovery to purchase.
• Best-sellers, limited-time offers, and membership programs create a sense of urgency, driving quick action.

Lessons:

• Building a brand story around core values creates emotional connections, encouraging investment in your lifestyle vision.
• Loyalty programs and incentives drive repeat purchases, turning first-time buyers into long-term advocates.

18. Apt2B

Apt2B, a modern Shopify furniture brand, offers trendy, customizable solutions. With a rich catalogue of custom and ready-to-ship pieces, the store makes creating comfortable, stylish, and personalized living spaces exciting and straightforward.

Key features:

• A detailed filtering system enables customers to quickly find the perfect products, saving time and enhancing their overall experience.
• Support tools, such as free fabric samples, 3D room previews, and flexible financing, instill absolute purchase confidence.
• Ready-to-ship bundles combine convenience, ideal for modern lifestyles.

Lessons:

• Customization helps customers find ideal products, boosting satisfaction and positive sharing.
• Flexible payments reduce cart abandonment, making premium products more accessible and expanding the potential customer base.

19. Snowe

Snowe redefines daily living with thoughtfully designed, premium-material home goods at non-luxury prices. Its diverse collection elevates everyday moments into refined experiences, bringing elegant simplicity to every home.

Key features:

• High-resolution product imagery emphasizes quality and detail, enabling customers to accurately assess the value of a product before making a purchase.
• Free shipping on large orders and limited-time offers create motivation, paired with pay-later options for greater accessibility.
• "Buy now, pay later" systems remove financial barriers, making premium products reachable.

Lessons:

• Intuitive navigation with clear categories keeps customers focused on exploration rather than confusion.
• Multiple payment options reduce financial risk, converting hesitant shoppers into buyers.

20. Paul Michael Company

With over 30 years of experience, Paul Michael Company is a Shopify furniture store specializing in unique stone, brass, and wood carvings, embodying iconic American living spaces. Ideal for those seeking modern antiques, it seamlessly blends artisanal heritage with contemporary design, enabling customers to create story-filled, lasting homes.

Key features:

• Exclusive U.S.-crafted collections are vividly showcased, highlighting uniqueness and quality.
• Multichannel shopping, paired with reliable shipping, offers flexibility and convenience.
• Artisan storytelling connects on an emotional level, transforming shopping into an art discovery journey.

Lessons:

• Emphasizing original, handcrafted designs creates premium differentiation, attracting customers who value longevity and are willing to invest in high-quality products.
• Storytelling marketing, combined with multichannel experiences, builds loyalty, encourages repeat purchases, and inspires brand loyalty.

Key elements of a successful Shopify home decor store

To compete with top stores like those above, your Shopify home decor store must blend aesthetic appeal, functionality, and strategic marketing. Here are critical elements to focus on:

• Cohesive branding: Leading brands like Lulu, Georgia, and Parachute Home maintain a consistent aesthetic across their websites, product imagery, and social media. Whether minimalist, bohemian, or mid-century modern, your store's design should clearly reflect its unique identity.
• High-quality imagery: Professional photography and lifestyle images are non-negotiable. High-quality visuals and 3D previews enable customers to envision products in their own spaces.
• User-friendly navigation: Design platforms with intuitive menus, clear categories, and efficient search filters to eliminate barriers and deliver a hassle-free shopping experience. With 53% of traffic coming from mobile devices, it's essential to optimize for fast page loads.
• Conversion-driving features: Build trust with elements like customer reviews, trust badges, and money-back guarantees to reduce purchase hesitation. A smooth checkout experience with multiple payment options minimizes cart abandonment.
• Strategic marketing and retention: Email and SMS marketing drive repeat purchases with personalized suggestions and abandoned cart reminders. SEO-optimized product pages and blogs attract organic traffic.

Tips to elevate your shopify home decor store

To stand out in the competitive home decor market, consider these practical strategies inspired by top stores:

• Optimize SEO: Use relevant keywords, such as "Shopify home decor store," in product descriptions, meta titles, and alt text. Apply internal linking to improve site navigation and dwell time.
• Leverage storytelling: Share your brand and product craftsmanship stories through blogs, videos, or "about us" pages. For example, Revival Rugs highlights sustainable practices, building trust and engagement.
• Offer interactive tools: Integrate AR previews, 3D visualization, or customization tools to enhance shopping experiences and reduce returns.
• Focus on sustainability: With growing demand for eco-friendly products, emphasize the use of sustainable materials and practices to attract conscious consumers.
• Build community: Engage customers on platforms like Instagram and Pinterest with user-generated content, design tips, and contests.

Creating a successful Shopify home decor store demands a blend of aesthetic design, user-friendly functionality, and strategic marketing. We hope this curated list from NextSky inspires you to craft a compelling online presence and thrive in this vibrant market.