Shopify Pricing: Find the Right Plan for Your Business

Shopify pricing is a key factor when you start building an online store. The platform offers a variety of flexible plans, making it easy to choose one that suits your needs and budget. Each Shopify pricing plan comes with essential features to deliver a complete, convenient, and scalable solution as your store grows.

In the article below, Nextsky will help you choose the most suitable plan to launch your online store quickly and efficiently.

=> Read more: What Is Shopify and How Does It Work?

Shopify pricing plans: An overview

Shopify offers four main plans for building an online store: Basic, Grow, Advanced, and Plus. It also offers Agentic for eligible businesses that want to sell through AI-powered shopping channels without migrating their existing websites to Shopify.

Annual pricing reflects the average monthly cost when billed annually and excludes additional fees.

Which Shopify plan should you choose? Basic is the best starting point for most new stores. Grow is worth considering if you need additional staff accounts or lower payment processing fees. Advanced and Plus are designed for businesses with more complex operational needs.

Shopify pricing plans explained: Which one is right for you?

Each Shopify plan is designed to support a different stage of ecommerce growth. Here are the key differences you should consider.

1. Shopify Agentic - $0/month

Shopify Agentic is designed for businesses that want to sell products through AI-powered shopping channels without migrating their existing ecommerce websites to Shopify.

The plan allows eligible merchants to add their products to Shopify Catalog, making them discoverable through supported AI shopping experiences.

Shopify Agentic has no monthly subscription fee, although payment processing fees still apply when orders are placed.

Best for: Businesses already using another ecommerce platform that want to explore AI commerce without migrating their entire website to Shopify.

Agentic does not provide a fully published Shopify online store. To sell through a complete Shopify-powered website, you need to upgrade to a paid plan.

2. Shopify Basic - $25/month

$25/month when billed monthly or $22/month when billed annually.

Basic provides the essential tools needed to build a professional online store, including customizable themes, product management, Shopify Checkout, blogging tools, analytics, and access to the Shopify App Store.

Standard online credit card processing rates in the US start at 2.9% + $0.30 per transaction.

Best for: Individual entrepreneurs, small brands, and new ecommerce businesses that need a complete online store without additional standard admin staff accounts.

For more details, read our Shopify Basic plan review.

3. Shopify Grow - $65/month

$65/month when billed monthly or $58/month when billed annually.

Grow includes the core features of Basic while supporting up to five additional staff accounts and offering lower payment processing rates on eligible transactions. Standard online credit card processing rates in the US start at 2.7% + $0.30 per transaction.

Best for: Growing ecommerce businesses that need additional staff access or process enough orders to benefit from lower payment processing fees.

4. Shopify Advanced - $399/month

$399/month when billed monthly or $359/month when billed annually.

Advanced supports more complex ecommerce operations, offering up to 15 additional staff accounts, third-party calculated shipping rates, and expanded international selling capabilities.

Standard online credit card processing rates in the US start at 2.5% + $0.30 per transaction.

Best for: High-volume merchants, international brands, and businesses that require advanced shipping or operational capabilities.

Explore our Shopify Advanced guide for more details.

5. Shopify Plus - $2,300/month

Shopify Plus is designed for large businesses that need advanced checkout customization, complex system integrations, B2B functionality, and organization management.

Pricing starts at $2,300/month under eligible contract terms, including a three-year commitment for the advertised starting offer. Shopify advertises online credit card processing rates in the US starting at 2.25% + $0.30 for Plus, subject to applicable terms.

Best for: Large enterprises, B2B wholesalers, and brands with complex ecommerce operations.

Is Shopify Starter still available?

Shopify Starter previously cost approximately $5/month and was designed for simple selling through social media channels. However, Shopify Starter is no longer available for new store sign-ups.

Existing Starter merchants can continue using their subscriptions, but they cannot return to Starter after switching to another plan.

For new merchants looking to build a complete Shopify website, Basic is currently the lowest-priced standard plan.

Shopify monthly vs annual billing: How much can you save?

Choosing annual billing can reduce subscription costs if you plan to use Shopify long-term. The following table compares potential savings based on the subscription prices used in this guide.

These calculations exclude taxes, payment processing fees, apps, and other expenses.

• Monthly billing offers greater flexibility if you're testing a business idea or launching your first store.
• Annual billing is generally more cost-effective if your business is established and you expect to use Shopify throughout the year.

NextSky's recommendation: Start with monthly billing if you're uncertain about your long-term needs. Once your business is stable, consider annual billing to reduce subscription expenses. Keep in mind that annual subscriptions require upfront payment and may be subject to refund restrictions.

Understanding Shopify payment processing and transaction fees

Payment fees can significantly affect your total Shopify costs, especially as sales volume increases. There are two main types of fees:

• Payment processing fees: Charges for processing payments through Shopify Payments or another payment provider.
• Third-party transaction fees: Additional fees Shopify may charge when you use an external payment provider or certain other payment methods.

Understanding the difference helps you calculate your actual costs without double-counting fees.

Shopify Payments processing fees

Shopify Payments is Shopify’s built-in payment processing solution. For eligible standard online card transactions in the United States, the published starting rates are:

Actual rates may vary depending on the payment method, card type, business location, and applicable terms.

Example: Processing fees on a $100 order. Assuming a customer pays with an eligible domestic US card:

• Basic: $3.20
• Grow: $3.00
• Advanced: $2.80
• Plus: From $2.55

These differences may seem small, but they can add up when your store processes thousands of orders.

Using Shopify Payments generally helps you avoid additional third-party transaction fees on eligible payments processed through the service. However, payment processing fees still apply.

If Shopify Payments is unavailable in your country, you may need to use an alternative payment provider.

Third-party payment provider transaction fees

When you use an external payment provider, Shopify may charge additional transaction fees on eligible orders.

These fees are separate from the processing fees charged by your external payment provider.

For example, if your store processes $10,000 in eligible monthly sales through a third-party payment provider, Shopify's additional fees would be:

• Basic: $200
• Grow: $100
• Advanced: $60

These amounts exclude the external provider's processing fees. Shopify Plus merchants should confirm their applicable rates in their contracts.

Important: Do not add Shopify Payments processing fees and external provider processing fees together as if every order incurs both. The actual fees depend on which provider processes the transaction.

When does Shopify waive transaction fees?

Additional third-party transaction fees may be waived for certain payment methods, including:

• Manual payments, such as cash on delivery (COD) and bank transfers.
• Eligible payments processed through Shopify Payments.
• Certain PayPal transactions when Shopify Payments is the primary payment provider.

However, stores created on or after May 12, 2025, may incur additional transaction fees when customers pay with gift cards or store credit. Separate fee rules may also apply when combining Shopify Payments with external providers. Always review Shopify's current payment policies to calculate your costs accurately.

Additional Shopify fees you should know

Beyond the monthly subscription fee, merchants should consider additional expenses such as domains, themes, apps, and shipping. Here are six common costs to help you plan your Shopify budget more accurately.

Domain name

Shopify provides a free default myshopify.com domain. If you want a custom domain, expect to pay around $10 - $25 per year, depending on the provider and domain extension. Some domains may have higher registration or renewal fees.

Shopify themes

Shopify offers free themes for new stores, as well as premium themes with more advanced features and flexible layouts. Choosing a theme with essential built-in features can help reduce your reliance on paid apps. Explore NextSky’s Shopify Themes collection to find a design that fits your store.

Shopify apps

Shopify apps support features such as product reviews, email marketing, advanced filtering, and customer service. Depending on your needs, you can choose free or paid options. Small stores may budget around $30-$100 per month for apps, though this is only an estimate, not a mandatory expense.

Shopify POS Pro

Eligible Shopify plans include basic in-person selling features. For more advanced retail management, you can upgrade to Shopify POS Pro, with a reference price of $89 per month per location in the US. Hardware and payment processing fees are charged separately. Different POS pricing arrangements may apply to Shopify Plus.

Shopify shipping fees

Shopify integrates with a variety of shipping partners, including USPS, UPS, and FedEx. Shipping fees vary based on the carrier you choose and the weight and dimensions of your order. Shopify also offers automatic estimates and shipping charges based on this information.

Tax fees

Shopify automatically calculates sales tax for US merchants, free for annual sales under $100,000. Additionally, Shopify charges a 0.35% fee on taxable transactions, capped at $0.99 per order and $5,000 per year. If you sell internationally, additional tax fees may apply depending on the country or region.

Marketplace connect fees

When using Shopify Marketplace Connect to sell on platforms like Amazon or eBay, you get 50 synced orders per month for free. Orders exceeding the specified amount will incur a 1% fee, capped at $99 per month.

Which Shopify plan should you choose?

The right Shopify plan depends on your business model, team size, and operational needs.

For most new merchants, Shopify Basic offers the best balance between features and affordability. Before upgrading, consider whether the additional functionality or potential savings on payment fees justify the higher subscription cost.

How much does it really cost to run a Shopify store per month?

Your total Shopify budget should include fixed subscription costs and transaction-related expenses.

Estimated Monthly Cost = Subscription + Payment Processing Fees + Applicable Third-Party Transaction Fees + Apps + Other Expenses

The following examples show how costs can add up.

Example 1: New Store Using Shopify Basic

Suppose a store receives 100 orders per month, with an average order value of $50, generating $5,000 in monthly sales.

If all sales are subject to Shopify's 2% third-party transaction fee, the additional charge is $100.

Estimated monthly cost: $167, excluding the external payment provider's processing fees and other operating expenses.

Example 2: Growing Store Using Shopify Grow

Suppose a growing store receives 400 orders per month, with an average order value of $50, generating $20,000 in monthly sales.

If all sales are subject to Shopify's 1% third-party transaction fee, the additional charge is $200.

Estimated monthly cost: $347, excluding the external payment provider's processing fees and other operating expenses.

These examples illustrate selected Shopify and app expenses, not the complete cost of operating a business. Actual costs depend on your payment provider, shipping, marketing, and other services.

How to reduce Shopify store costs?

There are many ways to optimize operating costs while maintaining efficiency:

• Start with Shopify’s free trial.
• Pay annually to save up to 25%.
• Use free themes (e.g., Dawn — one of the most popular).
• Connect Shopify Payments to avoid extra transaction fees.
• Only install essential, multi-functional apps.
• Upgrade plans as revenue grows to enjoy lower transaction rates.
• For seasonal businesses, consider pausing the store during low periods to reduce costs.