How to Change Your Shopify Store Name & Domain
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Wondering how to change your Shopify store name or domain? Updating your store’s name is a strategic step to align your brand with a fresh identity, boost customer recognition, and enhance your digital visibility. In this article, Nextsky shares expert tips to help you navigate the process easily and maximize your store’s potential.
How do you change your Shopify name?
Change your Shopify store name on Shopify mobile app
- On your Android or iOS device, open the Shopify app. Login if you need to.
- At the bottom of the screen. Click the Store tab.
- Choose Settings.
- In Store settings. Choose General.
- Scroll down until you see the Store details section. In the Store name field, enter a new store name.
- Click the SAVE button at the top of your screen and it is done.
Change your Shopify store name on the Shopify website
- Log in to your Shopify website.
- On the Shopify admin Dashboard, click Settings on the bottom left of the screen.
- In the General tab, look at the Store Details section, you will see your store name. Hover over the name, the pencil icon will appear. Click on the pencil icon.
- In the pop-up, change the name of your store then click Save.
- That’s it! Your Shopify store name has now changed
How do you change your Shopify domain?
Once you change your Shopify store name, you will want to change your Shopify store domain to match the name. Having your store URL the same as the store name will avoid confusion for customers. Also, it helps customers remember your brand and your website.
Change to a new myshopify domain
- Access your Shopify admin, go to Settings → Domains.
- Locate your current myshopify.com URL and click “Change to a new myshopify.com domain”.
- Enter the new subdomain (e.g., newstore.myshopify.com) and click “Add domain” to confirm.
- Once completed, the old domain will automatically redirect to the new one. However, keep the original URL for admin access or support contact.
Important: You can only change the myshopify.com subdomain once. For additional changes, contact Shopify support or consider creating a new store.
Change to a new custom domain
Since you are changing your domain, you might want to take this chance to change it into a custom domain. A custom domain adds significant value to a Shopify store by enhancing brand credibility, trust, and professionalism. Unlike the default Shopify URL, follow these step to change your Shopify store to a new custom domain.
- Step 1: Select the domain name you want to buy. Click “Buy a new domain”.
- Step 2: Enter your desired domain name and review available extensions and prices.
- Step 3: Click “Buy” next to the domain you want.
- Step 4: Confirm auto-renewal preference and contact information.
- Step 5: Verify if WHOIS Privacy is included.
- Step 6: Choose a payment method and read policies/agreements.
- Step 7: Click “Buy” domain.
- Step 8: Verify your email address
- Step 9: Check your email account to review several emails including confirming your purchase, verifying your email address, and managing how your data is shared.
>>>> Read more: Shopify Tutorial: How to Start a Shopify Store for Beginners
Why change your Shopify store name or domain?
Changing your store name or domain is more than cosmetic—it's a strategic move reflecting growth, vision, or operational shifts. Key reasons include:
- Brand repositioning: A new identity, such as expanding from niche to broader categories, may require a fitting name. For example, shifting from "Jane's Jewelry" to "Jane's Lifestyle" to include clothing and accessories.
- Business expansion: If your store now offers diverse products, the old name may no longer fit. E.g., "TechTrend Gadgets" becomes unsuitable when adding home decor.
- Ownership changes: New owners often rebrand to align with their vision or personal brand.
- Confusing or inaccurate names: Names too similar to competitors or misrepresenting products can drive customers away. E.g., "SneakerHaven" confuses if you sell fitness gear too.
- Domain synchronization: Matching your store name to a custom domain (e.g., from shopname.myshopify.com to shopname.com) boosts consistency and trust.
Key considerations for a successful Shopify store transition
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Update Shopify ID: Your Shopify ID is the login for admin, Shopify Learn, and services. When changing names:
- Go to Settings > Users and permissions to update your Shopify ID.
- Use strong passwords with letters, numbers, and symbols.
- Enable two-factor authentication (2FA) for security.
- For multiple stores, go to Settings > Stores > Add store and link the new myshopify.com domain to your existing ID.
- Merge stores: For multiple stores, designate a primary one, update its name/domain, then migrate data using Shopify's import/export tools.
Communicate the change
- Send emails, social posts, or blogs explaining the rebrand to build trust.
- Update logos, themes, and marketing materials. NextSky's Shopify themes like Glozin, Agile, and Umino can customize interfaces for your new identity.
- Use Google Ads or Meta Ads to redirect old visitors to the new domain.
Legal and commercial considerations
- Ensure the new name doesn't infringe trademarks.
- If the store name is your legal business name, notify registration authorities.
- Verify consistency via Shopify or providers like Namecheap.
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